Booked jobs. Not just leads.

We help home service pros get in front of the right people — the ones who actually become paying customers.

  • Digital Marketing Services

    At Lobster Ferret, we are dedicated to empowering home services companies like yours in the realm of digital marketing. Our team of seasoned professionals specializes in optimizing your online presence through strategic SEO tactics, social media management, digital advertising, PPC, web development, and much more. With our expert guidance, we navigate the dynamic digital landscape to generate high demand for your unique services. Rest assured, we value the opportunity to be your trusted partner in effectively promoting your lawn and landscaping company.

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  • Lead Generation Services

    We specialize in providing tailored lead-generation solutions for home service companies. Our approach goes beyond conventional advertising methods, as we combine Local Service Ads, strategic Pay-Per-Click campaigns, and innovative lead generation strategies to ensure maximum visibility for your business among customers actively searching for your services. Our primary focus lies not only in enhancing visibility but also in delivering high-quality leads that directly contribute to the growth of your business.

    Increase Your Leads

  • Search Engine Optimization

    Having a strong online presence is crucial for home service companies in this digital age. We offer tailored SEO services specifically designed to make your business stand out in search engine results. Through our expertise, we optimize your website by utilizing industry-specific keywords, crafting unique and locally relevant content, and enhancing site performance. All of these efforts combine to ensure high-ranking pages that lead to conversions and top positions in search results. With our SEO services, your lawn and landscaping business can flourish online.

    Grow Your Search Presence

  • Web Development and Conversion Rate Optimization

    We create and optimize high-performing websites for home service businesses that turn clicks into customers. Whether you need a new site or want to improve your current one, we can transform underperforming pages and forms into lead-generating powerhouses. With deep industry expertise, we know exactly what drives calls, quote requests, and bookings — from mobile-friendly layouts to strategic calls-to-action and trust-building features. The result? A site that looks great, converts consistently, and grows your business.

    Build Your Social Channels

We get results.

  • Challenge

    Our client, a reputable home services franchisor, faced a significant challenge as they struggled with a high cost per lead, hampering their growth ambitions. To continue their expansion, they urgently needed to find a way to reduce costs while accelerating their growth.

    Solution

    Our team developed and executed full-funnel digital campaigns across major digital platforms, including Google Ads and Meta Ads. These multi-channel efforts targeted the entire customer journey, allowing our client to efficiently reach their audience and streamline their marketing efforts.

    Result

    We achieved a remarkable 44% reduction in CPL, enabling our client to enjoy an unparalleled 192% 3-year growth. Consequently, they fueled their expansion and secured a coveted spot on the Inc. 5000 for 2022 and 2023 as one of the top 75 fastest-growing consumer service brands.

  • Challenge

    Our client was struggling with low online visibility as their main keywords were buried in the mid-50s to 100s rankings, greatly impacting their website traffic and competitive position. In the ruthless digital arena, their top competitor enjoyed significant visibility.

    Solution

    We implemented an SEO overhaul to address this challenge. By refining keyword targeting, optimizing on-site SEO, and creating valuable local content, we developed a strategy to increase their online prominence. Our primary focus was to elevate their main keywords to the top 10 rankings and higher.

    Result

    Within just 3 months, all but one of the main keywords soared into the top 10 rankings, outshining their competitors, with half of them in the top 5. Our client now dominates the keyword rankings, and we have successfully reduced their #1 competitor's organic search visibility by over 12%.

Trusted by these innovative companies:

What kind of companies do we work with?

  • We provide tailored marketing strategies built specifically for housekeeping and house cleaning companies, helping you book more jobs and grow your revenue. Our approach showcases the spotless results, attention to detail, and reliability that set you apart — turning satisfied customers into loyal, repeat clients.

  • We build targeted marketing plans for lawn care companies that drive more bookings and increase recurring contracts. By highlighting your ability to keep lawns green, healthy, and beautifully maintained, we help you stand out in your community and earn repeat customers season after season.

  • Our marketing strategies for pool cleaning companies are designed to keep your schedule full and your business top-of-mind. We showcase your expertise in maintaining crystal-clear, safe swimming environments while positioning you as the go-to expert for hassle-free pool care.

  • We create tailored marketing strategies for pet waste removal companies, helping you attract more customers and lock in recurring service contracts. Our approach highlights your reliability, convenience, and the clean, worry-free yards you deliver — turning one-time cleanups into loyal, long-term clients.

  • We develop targeted marketing strategies for roofing companies that generate high-value leads and keep your crews booked. From emergency storm repairs to full roof replacements, we position your business as the trusted local expert. Our campaigns highlight your craftsmanship, reliability, and proven results — helping you win more bids and increase revenue year-round.

  • We provide marketing strategies tailored for HVAC companies that want to fill their schedule year-round. From seasonal tune-ups to emergency repairs, we position your business as the trusted, responsive expert that keeps homes comfortable and systems running efficiently.

  • Our marketing strategies for pest control companies are built to attract high-value, repeat customers. We emphasize your fast response, proven results, and preventative services that keep homes and businesses pest-free — making you the first call when infestations strike.

  • We develop marketing strategies for electricians that showcase your reliability, skill, and ability to handle any job — from quick fixes to major installations. Our campaigns drive more service calls, highlight your certifications and trust factors, and keep you ahead of local competitors.

  • Our marketing strategies for plumbing companies focus on generating high-intent leads that convert into booked jobs. We highlight your expertise in both emergency repairs and planned projects, building trust so customers call you first — whether it’s a burst pipe or a bathroom upgrade.

  • We’ve worked with dozens of home service industries — from lawn care to plumbing to pool cleaning — giving us unmatched insight into what drives homeowner decisions. Our deep industry expertise means we know how to craft marketing that attracts customers, builds trust, and maximizes revenue. Whether you offer recurring services or large-ticket projects, we know how to get the right people to call, click, and book.

Our Processes:

  • Once you reach out to us, we're eager to immerse ourselves in your lawn and landscaping business. We are genuinely interested in comprehending every aspect of your industry, brand, and competition. From start to finish, our collaboration revolves around extensive research and deep understanding, aiming to empower the growth and success of your business.

  • We work closely with lawn you to develop a customized strategy that perfectly aligns with your brand and objectives. Our team of dedicated professionals is here to create a tailored approach specifically designed for the unique needs of your industry. With our expertise, we adapt diligently to the ever-changing landscape, continuously refining our methods to ensure exceptional results that set your business apart.

  • We firmly believe in placing equal emphasis on executing and perfecting our strategies, driven by our unwavering commitment to excellence. Whether you opt for a single service or take advantage of our complete range, we utilize our vast resources and expertise to develop customized strategies exclusively for your home services company.

  • We collect and analyze the key data that matters most to your business, presenting it in a clear, actionable way. This insight allows us to identify what’s working, spot opportunities for growth, and make informed decisions that drive better results. By continuously testing, refining, and improving our strategies, we ensure your marketing performance gets stronger month after month.

What do our clients say?

  • "You always get direct and quick responses as well as a clear professional who is passionate and knowledgeable at what they do."

    EJ McCoy, CEO at Scoop Soldiers

  • "I trust them completely with my company's voice and brand, and I am never disappointed with the results."

    Cynthia Hernandez, VP of Operations at Chorbie

  • "Executive Lawn Care would not be where it is today without Lobster Ferret's insight, research, and advice. They make marketing and social media look easy. We are grateful and blessed to work with them."

    Mark Brown, COO at Executive Lawn Care

What sets Lobster Ferret apart?

We’re not your typical digital marketing agency. Our team specializes in helping home service businesses attract more customers and grow revenue. You’ll work directly with the strategists and creators who drive results, not get lost in layers of account managers.

We take on a limited number of clients so we can stay focused on delivering real impact, not juggling endless accounts. Every strategy is built around your goals, and if there’s a service you need outside our core offering, we tap into our trusted network to make it happen.

What really sets us apart is our speed and adaptability. In this industry, timing matters — and we move fast. That means no corporate red tape, no waiting weeks for a change, and no missed opportunities. Whether it’s launching a new ad, updating your website, or riding the wave of a social trend, we make it happen quickly so you can stay ahead and keep growing.

Why partner with Lobster Ferret?

  • As you embark on this mission with us, we're committed to arranging exclusive and punctual consultations with our team of marketing strategy specialists who possess expertise in catering to the growth of lawn and landscaping businesses. Our primary objective is to offer you genuine and professional assistance.

  • We recognize the significance of a tailored strategy for lawn and landscaping businesses. That's why we thoughtfully handpick a select few clients, guaranteeing that each member of our team can allocate sufficient time and energy to execute your unique plan. You can trust in our unwavering dedication to providing outstanding service specifically tailored to your needs.

  • At Lobster Ferret, we prioritize transparency by providing detailed insights into our actions and the significance of each component in our strategy. This approach is particularly valuable for lawn and landscaping businesses as it offers a comprehensive understanding of how we generate leads and acquire clients specifically for your industry.

  • We understand that your time is valuable, which is why our team of experts is readily available to assist you with any questions or concerns regarding your marketing needs. Say goodbye to the frustration of navigating through hierarchies to find the right person for support—we are here to provide prompt and effective solutions. With our extensive knowledge and dedication to professionalism and honesty, you can trust us to deliver exceptional digital marketing solutions tailored to your specific needs.

  • We provide customized reports that offer valuable insights tailored specifically for lawn and landscaping businesses. Our reports are designed to meet the unique requirements of your industry, ensuring quick retrieval of information and easy comprehension in a user-friendly format.

Ready to Get Started?